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McKesson Icon Evolution
The Challenge
Brands require consistent evolution to make sure they stay relevant, as do the pieces that help make the brand.
As part of the re-branding push for McKesson, I modernized the existing icon look.
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Role: Brand Designer, Graphic Designer
Design Process
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to help achieve a modern look, I removed the existing shadows from icons, cleaned them up, simplified the outline and added a multicolored version to create further complexity, while keeping a clean look.
The Solution​
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To create a sufficient solution for every brand need, I created a flat version of the icons, as well as a clean outlines option.
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