May Bresler Herzog

GOOD DESIGN SHOULD BE

EASY ON THE EYES &
EASILY UNDERSTOOD

I transform problems into smart, elegant, and creative solutions

To UI UX

UI/UX Design

To Branding

Branding

Mckesson - Delivering with Care

Conceptual branding for McKesson Corporation re-brand, which focuses on framing real moments in their client's life.

McKesson's Social Media

Template creations to apply McKesson Corporation branding on Social media presence to increase engagement

The Third Eye - Fashion Brand

Branding the 2015 Winter clothing line
of the Israeli Bohemian style fashion brand 'The third eye'.

To Video

Video & Motion Design

McKesson's Brand Training

A series of videos integrated as part of McKesson's new employee onboarding, introducing the basics of the brand.

McKesson's Interactive Experience

A large-scale interactive video constellation that takes the client through McKesson's story,
purpose, and internal structure.

Castlight User Journey

The short animated user journey of Alex, a Castlight Health app user, navigating through the app.

To print

Reports & Print Materials

Castlight White Papers

Castlight demand generating gated graphic White papers providing insights into Castlight's healthcare approach.

Castlight Customer Marketing

Castlight's marketing toolkit, built to onboard clients and provide in-company marketing to numerous customers.

McKesson's History Booklet

McKesson's 150+ years celebration history booklet showcases the company's journey from taking root to Fortune 5 status.

To Icons and illustrations

Icons & Illustrations

Brand Icon Evolution

Refinement and redesign process of the McKesson brand icons to achieve a more relevant, modern look.

Big Bad Red

Minimalist geometric low-poly art for a runner game inspired by the story of
'little red riding hood'.

Characters and Techniques

Compilation of characters drawn using different programs, tools, and programs,
a showcase of illustration styles.

Castlight art exploration

The exploration process of Castlight's brand illustrations redesign, and the path to a clean, and cohesive look.

contact

Let's Work Together

I am an art director and designer who enjoys shaping and defining a brand. I love creating thoughtful design solutions and bringing stories to life with colors, illustrations, icons, and photos.

San Francisco, California

+1 (415) 627-8867

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